The Amplify Program

A program to support and uplift canadian entrepreneurs, with a primary focus on women-lead small and medium enterprises. We believe these entrepreneurs’ efforts will collectively bring us into a much-needed new era of Canadian entrepreneurship.


change the face of canadian entrepreneurship

We have an incredibly diverse set of contemporary entrepreneurs in Canada, and yet our entrepreneurial self-image is dated and male dominated. We are looking for 100 fresh faces to represent Canadian entrepreneurship.


tell her story

Stories of rising female Canadian entrepreneurs will be featured from the campaign in partnership with, to celebrate their success (and failures) and raise the profile of female entrepreneurs from coast to coast.


make online expansion easier

Over 40,000 retail businesses in Canada still do not have a platform for e-commerce. As such, 200 women-led SMEs will be provided access an annual subscription to Shopify’s platform and complimenting masterclasses from Virgin Startup.


Provide Entrepreneur friendly financing

Many aspiring entrepreneurs see access to startup funds as a primary barrier to their success. Through our partnership with Clearbanc, we will provide a simple direct path to financing with preferential terms for existing women-led small businesses looking to grow.


collaborate with and support leading organizations

If we are to create a more supportive culture for entrepreneurship in Canada, all of us must work together to do what we can. As such, we are committed to learning from and partnering with an incredible set of organizations that drive the entrepreneurship agenda across Canada.